Growth Of Data (including Measure Of data)

 


Growth Of Data (including Measure Of data)

In the digital age we live in, data has been growing at an absurdly fast rate – to the extent that data is now measured in zettabytes and the industry estimates that we will have generated more than 180 zettabytes of data annually by 2025. One of the drivers of this rapid data growth is technology ranging from smartphones and streaming services to artificial intelligence and internet of things gadgets. On the other hand, due to the explosion in data volume, it's necessary to know how to measure it, not only in terms of quantity, but also in quality and the potential it carries with it.

Basically, data is represented by a set of units since the lowest one, bytes (8 bits) and we then have kilobytes (KB), megabytes (MB), gigabytes (GB) and so on up to terabytes (TB), petabytes (PB), and finally zettabytes (ZB) and yottabytes (YB). Apart from just the size, current data metrics contain five other aspects such as the 5 Vs of big data which are Volume, Velocity, Variety, Veracity, and Value. Those go a long way to help companies not only measure but also evaluate the importance, speed, diversity, and credibility of the information. As data is the main driver in the creation and exploitation of innovation in all walks of life, the necessity transforms from simply collecting it to also being able to accurately measure and interpret it.

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